Photo by Cocones
This holiday season, more members will visit Etsy from mobile devices than ever before! Mobile visits are nearing half of all traffic to the marketplace, and we’ve been focused on making the shopping experience easier and more engaging for members on every screen size. Today, we’re unveiling our updated Etsy for iPad and Android apps with a beautiful new look and feel.
Made Especially for iPad and Android Tablets
The refreshed design for iPad and Android tablets highlights discovery in the shopping experience, and makes exploring the marketplace easier and more fun. Shoppers can browse through top community picks in a new Trending category, see what tastemakers and friends are favoriting in a sleeker Activity Feed, or get lost perusing categories like Home & Living, Gift Ideas, Jewelry, and more. We’ve moved the navigation bar to the side to put shopping front and center and to make the app easier to use. The tablet experience also features a new Shop Info section where shoppers can learn more about the seller’s story and where their unique items come from.
All-New Etsy for Android
Etsy for Android smartphones is also getting a makeover in time for the holidays. Android smartphone users can shop with the same shiny new design as tablets that makes it easy to discover one-of-a-kind treasures from wherever they are. When members upgrade their app, they’ll also notice a new navigation, more robust search options, and different shopping categories.
Photo by NikkiGalapon
We’ve been hearing for some time now that the middle class is shrinking in the U.S. and that our representatives in government want to focus on creating good-paying jobs. But by focusing only on traditional full-time employment, they are neglecting the steadily growing community of micro-business entrepreneurs — like Etsy sellers — right in their backyard. Etsy sellers are a serious economic force, often overlooked or misunderstood, whose work is not captured by traditional metrics. We’re reminded just how powerful of a force Etsy sellers are every time we speak with a seller whose partner lost their job in the recession and relied on that extra income to pay the bills or a seller whose 9-5 job was leaving them feeling unfulfilled and constrained.
But those stories were largely anecdotal, and we wanted to measure the reality — and diversity — of Etsy sellers’ economic impact. With the help of the independent research firm, GfK, Custom Research, LLC, we conducted an anonymous online survey of 5,500 active U.S. sellers on topics including sources of start-up capital, motivation for starting a creative business, and how income from Etsy shops is used.
Here’s what we found:
- Etsy sellers don’t identify as hobbyists; 74% consider their Etsy shops businesses, and 91% aspire to grow their sales in the future.
- Etsy sellers are 88% women, 97% run their businesses from home, and they’re geographically dispersed around the US.
- Income earned on Etsy makes a real difference in people’s lives — it is used for household expenses, discretionary spending, savings and more.
- Etsy sellers are characteristic of a larger shift to flexible work; 18% sell goods full-time, and only 26% have other full-time traditional jobs.
- Etsy shops are a new kind of “start-up” that aren’t run by stereotypical Silicon Valley entrepreneurs who want to quickly grow as big as possible; Etsy sellers are independent, self-sufficient and want to stay that way.
You can download the full report here. We’ll be using our findings to urge policymakers to acknowledge the economic power of micro-businesses and to adapt public policies to support and promote them.Continue reading
Photo by Matte Stephens for Whole Foods Market's A Better Bag™ design
Step into a Whole Foods Market® this holiday season, and discover a pleasant surprise. Among the aisles of fresh produce and fragrant pumpkin pies, you might just recognize a familiar Etsy face.
This season, we are teaming up with Whole Foods Market to highlight Etsy’s community of independent artists and designers online and in Whole Foods Market locations around the world. As champions of the artisanal producer, Whole Foods Market is an all-natural fit with Etsy. The partnership, Ingredients for Creativity, kicks off in Whole Foods Market stores today, and will extend throughout all of 2014.
Starting today, creative holiday DIY tutorials crafted by Etsy sellers will appear online and in select Whole Foods Market stores. Eight Etsy sellers came up with festive craft ideas for holiday entertaining. Their tutorials will appear in print, in the Whole Foods Market’s Holiday Guide, and on “recipe cards” that shoppers will be able to take home. Best of all: all of these crafts can be made from everyday materials and ingredients.
Learn how to transform an old water bottle into a decorative bowl to store appetizer picks from Etsy seller FabricPaperGlue, or get step-by-step instructions from Etsy seller VirginiaKraljevic on how to upcycle an old cork into festive wine glass tags for your next party. Set the table in style with PygmyCloud’s Geometric Advent Tree Centerpiece, or follow OanaBefort’s potato-stamped gift wrap tutorial to wrap a one-of-a-kind holiday gift in your own packaging! Give your guests a reason to gather ‘round.
We also collaborated with Whole Foods Market on this season’s A Better Bag™ design. A Better Bag™ is a line of reusable totes available for purchase at Whole Foods Market. Matte Stephens, a painter, illustrator, and Etsy seller since 2007, was selected by Whole Foods Market to design this year’s holiday tote! The reusable, eco-friendly bags are made from 80% post-consumer materials, and will be available for purchase in Whole Foods Market stores across the United States, Canada and the United Kingdom. We couldn’t imagine a more stylish way to carry groceries home!
When we think about Etsy marketing, we look for ways to bring our seller community to the forefront. We can’t wait for you to check out our collaboration at a Whole Foods Market near you, and celebrate the holidays with creativity.
Find all the tutorials and Whole Foods Market’s favorite picks for gifts here:Continue reading
Photo by TomoVintage
Update: As of November 4, 2013, if your account is suspended or if you have questions about Direct Checkout, you can request a phone call! We’re available by phone 7 days a week from 10 a.m. to 10 p.m. ET and aim to call you back within 10 minutes of your request. Check out our discussion in the Etsy Forums for more information.
The original post below was published October 3, 2013.
As Chad mentioned during Tuesday’s Town Hall meeting, starting in November, Etsy will offer phone support for members who have questions about Direct Checkout or shop suspensions. We know this is a long-standing request from members and we agree that it’s time to make a live human voice available for these urgent and important questions.
We are still working out the final details, but we’re planning to offer phone support as a call-back service 7 days a week, 12 hours a day, in English. Members will find an option to “request a call” on Etsy’s contact page when they select any Direct Checkout question from the drop-down menu (or if their account is suspended). They will then submit their phone number and a brief description of their question. Our goal is to make all calls within 10 minutes of the request, which will give us enough time to look into the member’s request before getting on the phone and avoid extended hold times later.
Please note that this is in addition to our plans for urgent email support. As I described in a Forums post earlier this month, members will still have the ability to mark certain issues as urgent on the contact page, and these emails will still get priority response times. But we recognize that some members contacting Etsy with urgent questions will prefer a phone call to an email.
We’re very excited about launching phone support as another step toward the level of support you deserve. We’ll share more details about the program when we’re closer to launch but, in the meantime, we welcome your thoughts on the kinds of issues you’d like us to handle over the phone. Feel free to discuss in the Forums or reach out directly — we’ll keep your ideas in mind as we think about expanding the program.Continue reading